Client:
Sexual Education Resource Centre
Agency:
UpHouse Inc.
Production Company:
Enjoy Creative
Award Winner:
Award Nomination:

Can I ask you a question?

Sexual Education Resource Centre Manitoba is a not-for-profit dedicated to promoting sexual health through education. What better way to educate the public, raise awareness of SERC, and break down the stigma associated with questions surrounding sexual health than to take questions submitted by anonymous community members out to Assiniboine Park and have passerbys answer them?

When UpHouse approached us with this concept, we were thrilled to tackle the challenge of creating an outdoor pop-up studio. Though the day was unforgivingly warm, we were able to keep our participants looking cool under a large scrim of diffused light. A wide variety of questions and participants helped us shape a story with moments of laughter and pause, ultimately leading to an optimistic outcome and message; SERC is here to help.